Adam’s role is to enable companies to scale up and become market leaders. He has developed a 5 element framework that he uses with businesses developed throughout his executive & plural career. The elements deliberately cut across organisational boundaries, success comes from constant alignment around all of them. The elements are: Purpose; Focus; Customer Success; Innovation & Team.
Adam has been in technology for over 40 years, ever since he first started to code as a teenager before studying Computer Science, fascinated by the power of tech to change the world for the best.
He has spent a decade at Accenture learning how to look after clients and to run complex projects and sales campaigns, before becoming a head-hunter at Russell Reynolds helping 200+ technology firms and investors to build their leadership teams and boards. In the 26 years he spent working in professional services, Adam developed a thorough understanding of what a good business setup looks like and brought his experiences together as CEO of SaaS HR business Fairsail, which grew from 13 people to 200+ in 4 years. Fairsail raised angel funding and growth capital before its acquisition by Sage plc for £115m cash (12x rev).
“Getting bored” of executive roles, Adam has shifted his focus on helping more businesses become market leaders, and he does so through a seasoned portfolio of roles across the sector, including: Chair of the Board of Directors at Arctic Shores, an Associate of Oxford Said Business School’s Creative Destruction Lab. He is also a Venture Partner at Notion Captial, Board Member of Orbus Software, board advisor to Nottingham based e-days and holds a number of advisor roles with a range of digital tech companies.
Humbly describing himself as “still just a lad from Birmingham”, Adam also authors the Lobster Tales, a written LinkedIn series in which he shares his immense experience, dos and don’ts and lessons on how to best build, grow and lead a business to success. In addition to SaaS he is a keen road cyclist.
Adam has joined ScaleUp Group in 2017, and is frequently speaking at our CEO Forums and webinars, helping us to discover and mentor the next Global Champions in tech.