ABOUT US

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By Entrepreneurs, For Entrepreneurs

Our mission is to help technology entrepreneurs reach their goals by enabling their ambitions through growth funding on the best terms, from the right investment partner, with advice from our network of experts.

Established entrepreneurs in the SUG Partners group

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raised for our Clients

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Partner investments in Client businesses

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success rate securing formal offers for our Series A Clients

Tailored Process

Less than 1 in 20 entrepreneurs complete their first institutional fund raise fundraise despite the attractiveness of their proposition, due to the often-overwhelming requirements and challenges of the process. Take the guessing out of the process by choosing us as your trusted partners to have your back.

Established Entrepreneurs

Our 33 SUG Partners are established entrepreneurs who collectively achieved £4bn+ in exits of their own businesses and have since invested in over 100 high-growth tech businesses. Having been through the journey you are about to go on, our team is best placed to be your guides to success, when you are tackling sometimes very difficult issues along the way.

Personal Investment

Our Partners personally invest in Client businesses as a show of confidence; an investment that usually exceeds our fees, meaning our services are cash neutral by the end of the process.

Custom Process

We are committed to guiding you through the fund raise to get the maximum investment at your stage of business, from the right investment partner and on the best terms, whilst minimising disruption to your business.

Our custom 2-part process consists of orchestrating the fund raising process followed by an ongoing support to spending it wisely, so you can achieve the best outcomes for your business.